Posted by DamnNearThere on January 26, 2013 at 21:40:40:
In Reply to: Re: La Crosse Ratings? posted by huh? on January 26, 2013 at 20:57:48:
I interviewed for a job at a station there and was told they don't care about the ratings. They care about results for the advertisers. It was a weird concept for me to digest having been only in rated markets. I passed on the job. I think it would have been a good experience for me but I wanted those trails of #s to prove results other PDs could understand.