Posted by Dingle on April 08, 2013 at 21:55:47:
In Reply to: Re: Re: Re: Madison Ratings. posted by yep on April 08, 2013 at 20:25:15:
These are trends (rolling three month averages). These are published in between the quarterly books which are labeled with the season. SPRING, SUMMER, FALL, WINTER. You get two trends in between each quarterly in 4 book markets with continuos measurement.